cquisition of a stake in the live streaming platform by Dr. Sipho Sithole will see artists sharing a 50/50 revenue split with the channel company and at no cost to creators!
Dr. Sipho Sithole, who has acquired a stake in WatchaTV, a streaming platform that enables artists and content creators to generate income from their live streams, store it and promote for reselling said “Artists will not have to pay anything to have their content or shows streamed as the platform is offered for free to the creatives. More exciting is the ability for viewers to access a live stream using their airtime, over and above other payment methods.”
Sharing this exciting news, Dr. Sipho Sithole said, “any initiative that puts more money into the pockets of creatives is one that I would support and be part of. The WatchaTV philosophy sounded very philanthropic to me and yes, I am glad to be in partnership with people who share the same values as me”.
Speaking on behalf of WatchaTV, Anthony Poplett, who is one of the partners of WatchaTV said; “We are happy to have someone of Dr. Sithole’s caliber at WatchaTV. He brings tremendous knowledge of the industry and moreover he knows the challenges of the artists. WatchaTV has been created for artists to present and advance their craft whilst earning an income”.
A star-studded jazz artist line-up will kick start the WatchaTV Virtual State at its inaugural Live & Direct Concert on 30 April starting from 19h00 till 23h00, featuring 2 Standard Bank Artists of the Year, Bokani Dyer, Nduduzo Makhathini (recently released by Blue Note), South African Belgian-based jazz sensation, Tutu Puoane, as well the amazing trumpeter and vocalist, Mandisi Dyantyis, who has cracked the code in fusing Xhosa lingua into jazz.
Here’s the hot International Jazz Day Celebration to catch on WatchaTV TONIGHT (Thursday):
The WatchaTV Live & Direct Concert promises to be a blast and a first for South African audiences who will be treated to some amazing performances by these leading and renowned jazz artists.
WatchaTV will soon announce an exclusive deal it has signed with some of maskandi’s leading artists in the country and to be presented by Ngizwe Mchunu, former UkhoziFM presenter and now online radio owner and host.
More genre-oriented shows will be announced in the days to come. Viewers can access WatchaTV by going to www.watchatv.co.za on any device.